
A Tribute to
One of TV's
Finest
Shows

The Card
of A Man
The series' first episode, "Three Bells to Perdido," offered little
clue to Paladin's past. It did, however, introduce us to his dual life as
a wealthy man-of-the-world residing in a San Francisco hotel, and as a black-clothed
gunfighter-for-hire. We also were introduced to Paladin's business card,
which would somehow find its way into practically every episode:
Paladin's standard modus operandi was the constant perusal
of the scores of newspapers to which he subscribed, searching for potential
clients in the turbulent stories of the times. Then he'd send his card,
along with a clipping of the story, to the person-in-need. (Succinct and
effective marketing, don't you think?) His standard fee was one